I didn’t do as much to grow my traffic this month as I have in the past, and it kind of shows. By this I mean that I didn’t do many new things – I still promoted my blog posts the same, and I tried some new ways to grow my traffic, but I didn’t majorly branch out. So I did increase blog traffic in February, but it wasn’t by a huge amount, and the number of sessions and unique visitors didn’t majorly grow, as well.
Current Statistics (January 31 – February 29)
Why am I counting the end of January in a February traffic report? A big part of my traffic reports are seeing how much my traffic has changed over the course of the month. This comparison would be inaccurate if the two sets of traffic I’m comparing are not equal.
Unique Pageviews: 12,417 ( +238% from the start, +22% from January)
Bounce Rate: 2.86% ( -97% from the start, – 66% from January)
Sessions: 3,980 ( +41.2% from the start, -62% from January)
Users: 6,296 ( +237% from the start, +58.7% from January)
Bloglovin: 1671 (+24% from the start, +0.4% from January)
Email Subscribers: 111 (started at 0, +6.7% from January)
Facebook: 815 (+35% from the start, +4.3% from January)
Twitter: 2197 (+42% from the start, +2.5% from January)
Instagram: 1055 (+163% from the start, +2.5% from January)
Google+: 169 (+101% from the start, +3% from January)
Pinterest: 2109 (+130% from the start, +4.87% from January)
Tumblr: 3507 (+0.7% from January)
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- January Blog Traffic Report
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What I Did
- How I promote my blog posts
- In-post ads on Becca Dorr and Boone & Owl
- Added the Revive Old Post plugin; this automatically shares posts at least 30 days old on Twitter and Facebook. This is not the only way that I share old posts, as I explained in my post on promoting my blog posts, but it is a great way to automatically share more of them.
- Sharing more on Snapchat (katebmitchell! Add me!)
- I don’t share what I learned from Helene’s Quit Your Job To Blog course because that wouldn’t be fair, but there are other things I’ve done that I don’t mention.
- In-post ads
- Revive Old Post plugin
- The Quit Your Job To Blog changes
I Haven’t Seen Results From
- Promoting posts on Snapchat
What I Can Learn from the Statistics
- Posts with blog post ideas are always popular. 3 of the 10 posts that brought the most traffic had blog post ideas; the most popular post is from June 2014.
- If content is king and promotion is queen, SEO is the prince. I used SEO (search engine optimization) in 8 of the 10 most popular posts.
- 12,000 monthly page views – Success!
- 10,000 sessions – Didn’t get there, but maybe I will this month. I am disappointed with the drop in sessions, and I’m not 100% sure why that happened.
- 4,000 users – I didn’t get there, and I’m SO frustrated because I was SO close.
- Maintain other statistics (bounce rate, social media, etc.) – Success!
Plans and Goals for March
- 15,000 monthly page views
- 8,000 sessions – I want to aim for something more achievable. Could I hit 10,000? Maybe. But it isn’t likely unless something dramatically changes.
What have you done to increase blog traffic? Has it worked?
Enter “Kate the (Almost) Great” for the free entry, as that’s where you’re entering from. Good luck!