Writing & Blogging

October Blog Traffic Report

Well, we’ve passed Halloween and are barreling towards Thanksgiving. I don’t hate it! This is my favorite time of year, except for the stress of school that comes with it. But I’m starting November off with happy blog news – my traffic increased in October, as did my social media followers! Before I get into what I did, let’s look at what exactly increased and by how much.

All Traffic Reports

Want to grow your blog traffic? Here's what I did that helped grow mine and my social media networks.

Traffic Report

Current Statistics

Unique Pageviews: 7422(+6.9% from September, +5.4% from last year)

Bounce Rate: 10.53% (+15.7% from September, -82% from last year)

Sessions: 3637 (+18.6% from September, -9% from last year)

Users: 2632 (+12.2% from September, -25% from last year)

Bloglovin: 1767 (0% change from September, +3.4% from last year)

Email Subscribers: 307 (+4.4% from September, +36% from last year)

How I keep my bounce rate so low

Social Media

Facebook: 969 (+1.8% from September, +10.4% from last year)

Twitter: 3093 (+2.6% from September, +16.4%from last year)

Instagram: 2557 (+0.9% from September, +58% from last year)

Google+: 237 (+1.7% from September, +20.9% from last year)

Pinterest: 5439 (+1.9% from September, +44.6% from last year)

Tumblr: 3827 (+0.3% from September, +4.9% from last year)

Top Posts

  1. Loving Someone with Chronic Pain
  2. Accepting Your Body with Chronic Illness
  3. What Abled People Need To Know about Disability
  4. A Weekend in Boston
  5. Top Drugstore Makeup
  6. Endometriosis: The Disease Women Aren’t Talking About
  7. What You Need To Know about Arthritis
  8. Beginner’s Guide: Seronegative Rheumatoid Arthritis
  9. 40 Blog Post Ideas
  10. 5 Life Changing Books

Top Sources of Traffic

  • Pinterest (34.89%) – I’ve said it before and I’ll say it again: Pinterest is a blogger’s best friend. I’ve heard people say that you should think about it as a search engine, and I completely agree. But it’s unlike a search engine like Google because the quality of the image is just as important as the search engine terms. I started focusing on optimizing my images for Pinterest back at the beginning of the year, and I’ve continued what I learned. I strongly suggest you look into optimizing your blog for Pinterest!
  • Direct (24.75%) – This makes me happy because it means nearly a quarter of the page views in October came from people coming directly here.
  • Twitter (15.73%) – I love this because Twitter is the big thing I focused on this month! Scroll down to see what I did. Honestly, I didn’t think Twitter had helped until I was looking at traffic sources. Last month, Twitter brought me 6.92% of my traffic, less than half of what it did this month.
  • Facebook (9.51%) – As I mention in my post on how I promote my blog posts, I’m a member of multiple Facebook groups for bloggers. That plus my Facebook page really help drive traffic.

In October, I focused on using Twitter to grow my blog traffic. And it worked! Here's exactly what I did, as well as the other things I tried and whether or not they worked.

Traffic Analysis

What I Did

  • How I promote my blog posts
  • Big tool this month: getting traffic from Twitter. Things I did to optimize my Twitter to get more blog traffic include changing the header, updating my bio, started pinning a tweet that promotes a blog post and changing that pinned tweet every week or so, and added a link to my mailing list.
  • Joined Helene’s free Instagram challenge
  • Featured in Logojoy’s Expert Roundup
  • Went through and added more CTAs to more post
  • Changed the email signup in my sidebar
  • Spoke at Blog Camp Boston
  • Got incredibly sick (bronchitis) and only published 1 post the week of the 16th

I Haven’t Seen Results From

  • Adding more CTAs to posts
  • Spoke at Blog Camp – This did increase my social followers, but it didn’t affect my blog views.

What I Can Learn

  • Twitter can affect your blog traffic, but it might not be obvious
  • If you want to grow your Instagram, you need to be intentional about it.

October Goals

  • 7,000 monthly page views – Success!
  • Maintain bounce rate below 20% – Success!
  • 9-12 posts – Success!

November Goals

  • Maintain page views
  • Maintain bounce rate below 20%
  • 9-12 posts

Has Twitter helped your blog traffic?

Like this post? Check out:

How To Use Twitter as a Blogger + Free List of Things To Post, 8 Ways To Lower Your Bounce Rate, 10 Things Every Blog Needs, Why an Editorial Calendar Is Really Worth the Time + 164 Blog Post Ideas

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  • Lauren Imbriaco

    i love reading reports like this! thanks so much!